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Selling: Building Partnerships

Selling: Building Partnerships
Format : Softcover
ISBN : 1260574628
ISBN13 : 9781260574623
Our ISBN : 1260084779
Our ISBN13 : 9781260084771
Publisher(s) : McGraw-Hill
Pub. Date : Apr 2018
Edition : 10th
Author(s) : John Tanner, Stephen Castleberry
Subject : Business & Economics
Selling: Building Partnerships 10e, remains the most innovative textbook in Selling with its unique role plays, mini-cases, and focus on knowledge and skills critical to the partnership process and successful business professionals. Emphasized throughout is the need for salespeople to be flexible and adapt strategies to customer needs, buyer social styles, and other relationship needs and strategies. This is followed by thorough discussion of the salesperson as manager and how planning and continual learning enable effective selling and career growth.

This is an International Edition. This book is brand new and in English. The cover may look different but the book content is 100% the same, page by page and word for word. Printed in original color on high quality paper. Identical to US Edition.

Price : $76.00

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