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Matching Supply with Demand: An Introduction to Operations Management

Matching Supply with Demand: An Introduction to Operations Management
Format : Softcover
ISBN : 0073525200
ISBN13 : 9780073525204
Our ISBN : 0071326227
Our ISBN13 : 9780071326223
Publisher(s) : McGraw-Hill
Pub. Date : Jun 2012
Edition : 3rd
Author(s) : Gerard Cachon, Christian Terwiesch
Subject : Business & Economics
Gerard Cachon and Christian Terwiesch, Matching Supply with Demand: An Introduction to Operations Management, 3e is the most authoritative, cutting-edge book for operations management MBAs. The book demands rigorous analysis on the part of students without requiring consistent use of sophisticated mathematical modeling to perform it. When the use of quantitative tools or formal modeling is indicated, it is only to perform the necessary analysis needed to inform and support a practical business solution.

The guiding principle in the development of Matching Supply with Demand has been ?real operations, real solutions.? ?Real operations? means that most of the chapters in this book are written from the perspective of a specific company so that the material in this text will come to life by discussing it in a real-world context. ?Real solutions? means that equations and models do not merely provide students with mathematical gymnastics for the sake of an intellectual exercise.

This is an International Edition. This book is brand new and in English. The cover may look different but the book content is 100% the same, page by page and word for word. Printed in original color on high quality paper. Identical to US Edition.

Price : $71.00

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