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Management Information Systems: Managing the Digital Firm

Management Information Systems: Managing the Digital Firm
Format : Softcover
ISBN : 013405847X
ISBN13 : 9780134058474
Our ISBN : 1292094001
Our ISBN13 : 9781292094007
Publisher(s) : Prentice Hall
Pub. Date : May 2015
Edition : 14th
Author(s) : Kenneth C. Laudon, Jane P. Laudon
Subject : Business & Economics / Computer Science & Technology
An in-depth exploration of how businesses successfully manage information

In its Fourteenth Edition , Management Information Systems: Managing the Digital Firm continues to define courses in Management Information Systems. Designed for business school students, the text provides insight into how today’s businesses leverage information technologies and systems to achieve corporate objectives.

Providing comprehensive and integrative coverage of essential new technologies and information system applications, as well their impact on business models and managerial decision-making, Management Information Systems increases student engagement and enhances learning through vivid examples. In this new edition, students will find the most up-to-date, relevant information about information systems used by today’s businesses—capturing students’ attention no matter their industry or vertical of interest. With the help of this text, students will build skills sought after in today’s workplace. Later on, they will be able to understand, participate in, and eventually lead management discussions and drive decisions about their firm’s information systems.

This is an International Edition. This book is brand new and in English. The cover may look different but the book content is 100% the same, page by page and word for word. Printed in original color on high quality paper. Identical to US Edition.

Price : $78.00

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