Highlights > Recent Additions > Strategic Management: A Competitive Advantage Approach, Concepts and Cases

Strategic Management: A Competitive Advantage Approach, Concepts and Cases

Strategic Management: A Competitive Advantage Approach, Concepts and Cases
Format : Softcover
ISBN : 0134167902
ISBN13 : 9780134167909
Our ISBN : 1292148497
Our ISBN13 : 9781292148496
Publisher(s) : Pearson
Pub. Date : Jan 2016
Edition : 16th
Author(s) : Fred R. David, Forest R. David
Subject : Business & Economics
For courses in strategy.

  A Practical, Skills-oriented Approach to Strategic Management In today’s economy, gaining and sustaining a competitive advantage is harder than ever. Strategic Management captures the complexity of the current business environment and delivers the latest skills and concepts with unrivaled clarity, helping students develop their own cutting-edge strategy through skill-developing exercises. The Sixteenth Edition has been thoroughly updated and revised with current research and concepts. This edition includes 30 new cases and end-of-chapter material, including added exercises and review questions.

This is an International Edition. This book is brand new and in English. The cover may look different but the book content is 100% the same, page by page and word for word. Printed in original color on high quality paper. Identical to US Edition.

Price : $63.00

Quantity :  

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